I am assigning Meta Platforms, Inc. (NASDAQ:FB) a positive risk/reward rating based on the depth and breadth of its global network penetration, its leadership position on the edge of innovation at a critical inflection point, and its deeply discounted valuation and strong technical support.
Risk/Reward Rating: Positive
The Meta Platforms investment case revolves around the sheer size of its installed user base. At nearly 3.6 billion Monthly Active People, or MAP, across its Family of Apps, Meta has penetrated an incredible percentage of the world’s population. This number is even more impressive when considering that Meta’s primary apps (Facebook, Instagram, and What’s App) are banned in China, which is itself a large percentage of the global population at over 1.4 billion people.
User Metrics and Geographic Trends
With such a large share of the global population on its platforms, it is important to review Meta’s key user metrics and relative geographic performance in order to frame the company’s future growth potential.
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